Lessons Learned from Terminating Employees
By Fred Zoller This is no fun but we all have to do it someday. About 3 weeks ago, I was forced to terminate 2 employees at the same time. It was tragic. Honestly, this is one of the hardest things I ever had to do and never done it before. So not having […]
The Power of the Fast Action Offer (FAO)
By William Hofacker When I first started my business I did something you might consider crazy. When I would sign someone up, it was always on an ongoing program. It didn’t matter if it was a free week trial or a 21 day front end offer (FAO). I would sit down with them and […]
Ideal Business Show with Lindsay Vastola
Lindsay Vastola – Show Notes Lindsay Vastola is the Founder & CEO of Body Project Fitness & Lifestyle/ PFP media. She transforms the lives of thousands of women via her highly successful independent boot camp, becoming a force in the rising tide professionalism of the industry. Lindsay was introduced to the gym at a […]
7 Keys to Financial Wisdom for Fitness Biz Owners
By William Hofacker Definitely not the sexiest topic. It makes many of us cringe. We signed up for this to be a Rock Star coach, not to look at financial reports. Let me warn you that if you neglect some of these ideas, you’re headed for trouble. What qualifies me to give […]
Consistent Lead Generation
By Doug Spurling It’s probably the most common question we hear from fellow fitness professionals… “How do I get more leads?” Let me start with this…. How many of you have packed gyms right now? If you work with the general population, particularly more female-based, your gym is probably mobbed right now. […]
15 Ways to Avoid Burnout
By William Hofacker I’m fortunate enough to have world class MMA fighters as good friends and training partners. I learn a lot from them. One thing that stands out is their dedication to every aspect of their training program, including recovery. If you’re reading this post, you understand the value of recovery in a […]
Your Scorecard
By Doug Spurling As humans, we love seeing how we measure up against each other. That’s also why sports are so popular, without a scoreboard you’d never know who’s winning, and there really wouldn’t be much motivation. At every sporting event, there’s no denying who won and who lost. The scoreboard tells you. So why […]
Ideal Business Show with Andy McCloy
Andy McCloy – Show Notes Body Creations, Inc (BCI) and Andy McCloy provide a wide range of Strength Training and Performance Enhancement services to the greater Huntsville, Alabama area. We train athletes of all ages and sports including football, basketball, baseball, mixed martial arts (MMA), wrestling, soccer, softball, and golf. Andy McCloy has worked […]
How to Get Big
By William Hofacker Not to sound like Mr. Fancy Pants but some cool things have been happening in my career lately. Just this past week, I was interviewed for a podcast that has over 80,000 listeners. My friend Sam asked me a great question. I was disappointed I didn’t think to reflect on it […]
Make Your Own Rules…
By Pat Rigsby Over the past couple of years I’ve become very adept at making my own rules when it comes to business. One thing that is interesting about that is how some of those rules almost seem to contradict one another… Let me give you an example: I’m not a big […]