Would You Want to Work for You?
By William Hofacker One of the best pieces of advice I’ve gotten from a business mentor was that I should constantly strive to be the best place to work. We all know how expensive turnover is so I figured I’d share my best tips to ensure your facility is competitive in regards to gaining and […]
5 Big Pillars of Fitness Business
By Doug Spurling This is sort of a master checklist for probably 80% of our business. The Big Picture Just like we ask our clients what success looks like in 12 months from now, I don’t we spend enough time doing that for our own business. A clear vision of your business is important. -What […]
4 Steps to Building a Training Business
By Pat Rigsby It’s easy to get distracted from what really works. There are any number of ‘shiny objects’ that can impair your focus…but if you want to really succeed over the long term, your best path is to stick to the fundamentals. Here are 4 that never fail: 1. Being Great At […]
Why Everyone is Wrong About Business Growth?
Pretty much everyone in the fitness and sports performance industry is wrong about how to approach growing their businesses. They work from the ‘outside back in’ and the result is a business that is bland and boring to the market regardless of how great things are once someone becomes a client. You may have fallen […]
What’s the Value of One?
By Doug Spurling Meet our client, Christine. She’s a middle-aged woman, single, and probably summed up as our “average” client. She works in banking, but not super high up, an average income. When I met with her for her orientation she was about as hesitant as they get. She had never stepped foot into a […]
The Right Things to Automate
By Kane Sivesind Automation seems to be a big topic these days. I’ve seen this in all industries but especially in fitness. And it makes sense. We’re all looking for that edge. The way to free up our time and not get bogged down with mindless tasks. The emergence of countless automating technologies and software […]
A Meeting Flow
By Doug Spurling Meetings seem to get a bad rap. And trust me, I get the meetings that are a complete waste of time (Corporate America style), but when used right, I think it’s one of the best tools for business growth, delegation, and team development. In our business, we have 7 different types of […]
Be Different and Be Better
By Pat Rigsby Back in my baseball coaching days I read a book by a famous football coach who had taken a job at a University with limited resources. He recognized that he couldn’t instantly do the same things his competition was doing better than they were doing it. With that in mind he […]
10 Ways We Fit Recognition & Appreciation into our System
By Doug Spurling There’s been a large focus in 2018 on how Facebook is changing, and how that may impact how you generate leads. Lead generation will always be a part of our business, but it may be worth looking at spending more time on your existing clients, making their experience better, recognizing them, and […]
Feedback is a Gift
By William Hofacker and Doug Spurling Rather than share my own ideas today, I’m going to do something of much greater value. I’m going to share some wisdom from my friend and fellow Virtual Fitness Mastermind member – Wisdom that is proven. I’m not sure I can add much to this brilliant idea but I’ll […]