On Becoming Successful
By Pat Rigsby I get to spend a lot of time with entrepreneurs. On a daily basis I’m on calls, video conferences or in face-to-face meetings with wonderful people who are taking control of their lives to have more impact and reap the rewards of taking on the responsibility of being a business owner. […]
5 Golden Rules
By Pat Rigsby One of the things I’ve talked about with our boys is what it takes to become a successful adult. Now ‘successful’ is a pretty subjective term…but I think that if you’re happy personally and professionally, that is a good start. With that as the basic goal, here are a few ‘rules’ […]
The Simplest Growth Plan I Know
By Pat Rigsby I just spoke with a fitness entrepreneur and it inspired me to make a short post. At least a couple of times per week (and many weeks a dozen or more times) I talk with someone who feels like they’re not making progress in getting new clients. Perhaps it’s getting your first […]
Borrow My Success Secret
By Pat Rigsby I think there are a few things that I do that have helped me achieve success…just a few. I think being a coach first and a marketer / sales guy second is one. I think making important concepts simple is one. I think focusing on individuals and their unique goals instead […]
4 Steps to Building a Training Business
By Pat Rigsby It’s easy to get distracted from what really works. There are any number of ‘shiny objects’ that can impair your focus…but if you want to really succeed over the long term, your best path is to stick to the fundamentals. Here are 4 that never fail: 1. Being Great At […]
5 Steps to Quick Growth
By Pat Rigsby All too often, the difference between us succeeding and not is simply taking action. We know a lot of things we could do…but we need to actually start by doing one of them. With that in mind, here is a simple plan to get you going… Step 1: Choose […]
Why Everyone is Wrong About Business Growth?
Pretty much everyone in the fitness and sports performance industry is wrong about how to approach growing their businesses. They work from the ‘outside back in’ and the result is a business that is bland and boring to the market regardless of how great things are once someone becomes a client. You may have fallen […]
What’s the Value of One?
By Doug Spurling Meet our client, Christine. She’s a middle-aged woman, single, and probably summed up as our “average” client. She works in banking, but not super high up, an average income. When I met with her for her orientation she was about as hesitant as they get. She had never stepped foot into a […]
Putting the WOW Factor Into Your Business
By Pat Rigsby With every passing day it seems like training businesses are starting to look more and more alike. Not so many years ago bootcamps & group based training businesses were unique. Now they’re everywhere. A few years ago offering monthly payments instead of blocks of sessions was rare. Now it’s common. Not […]
How to Sell More Training
By Pat Rigsby Effectively selling is one of the most common things that separate a successful business from an unsuccessful one. The good news is that selling is more in line with everything else that you do as a coach than you probably think. The best way to sell more is to make […]